Let’s be honest—marketing can feel uncomfortable for therapists. You got into this work to help people, not to craft catchy slogans or worry about website analytics. The idea of “promoting yourself” can feel inauthentic, pushy, or even unethical. But here’s the truth: Marketing your therapy practice isn’t about selling—it’s about making it easier for the… Continue reading How to Ethically Market Your Therapy Practice Without Feeling “Salesy”
Tag: SEO for therapists
The Best Therapist Directories to Get More Clients (And How to Make Your Profile Stand Out)
If you’re looking to attract more therapy clients, one of the most effective marketing tools is a well-optimized therapist directory listing. Many potential clients start their search for a therapist on online directories like Psychology Today, TherapyDen, GoodTherapy, or Open Path Collective. But simply having a profile isn’t enough—many therapists list their services but fail… Continue reading The Best Therapist Directories to Get More Clients (And How to Make Your Profile Stand Out)
SEO for Therapists: How to Attract Clients Through Search, Not Social Media
Many therapists feel pressured to market themselves on social media, spending hours crafting Instagram posts or engaging in Facebook groups—only to see little return on investment. Social media algorithms change constantly, requiring a constant stream of content to stay visible. Worse, many therapists feel burnt out by the performative nature of social media, where therapy… Continue reading SEO for Therapists: How to Attract Clients Through Search, Not Social Media
Why Blogging Is the Most Powerful Tool for Promoting Your Therapy Practice
A blog is one of the most powerful tools a therapist can use to build credibility, attract the right clients, and improve SEO. It’s more than just a way to add content to your website—it’s a way to demonstrate your expertise, educate potential clients, and create a meaningful connection before they even reach out. Yet,… Continue reading Why Blogging Is the Most Powerful Tool for Promoting Your Therapy Practice
What the Best Therapist Websites Have in Common (And How to Improve Yours)
Your therapy website is often the first impression a potential client will have of your practice. Before they ever reach out, they’ll read your bio, browse your services, and decide whether you seem like the right fit. But not all therapy websites are created equal. Some are highly effective in converting visitors into clients, while… Continue reading What the Best Therapist Websites Have in Common (And How to Improve Yours)
Why Therapists Should Hire a Writer With a Psychology Degree
Understanding Therapy Is Essential for Writing About It In today’s digital world, therapists need a strong online presence to connect with potential clients. A well-written website, compelling blog posts, and engaging newsletters all play a crucial role in building trust before a client ever reaches out. But here’s the challenge: writing about therapy isn’t like… Continue reading Why Therapists Should Hire a Writer With a Psychology Degree